Услуга · Тестирование и QA

UI/UX testing

We test not whether the button works but whether a person can find it. A technically flawless interface regularly loses customers at a step the development team finds entirely obvious.

Send a request What is included

Five participants

uncover most of the problems

Recording

the screen and the actions

Phones

we test on real devices

Priorities

by impact on sales

What the work includes

The method is simple and cheap: the person is given a goal and the observer stays silent and prompts nothing.

Discuss the scope

Tasks

We phrase a real goal such as «choose one and order it» and observe without intervening.

Observation

We note the places where participants stop, go back, get lost or give up.

Devices

We test on phones and in different browsers: what is obvious on a wide monitor does not fit on a narrow screen.

Accessibility

Keyboard control, legibility, contrast. This helps everyone without exception rather than one particular group.

Forms

The most troublesome part of any site: excessive fields, unclear error messages, losing what was typed.

Отчёт

The problems ordered by their impact on revenue, with an estimate of the effort to fix.

How it goes

A study with five participants takes a week including preparing the tasks and writing the report.

Preparation

We phrase the tasks. A task describes the person's goal rather than a sequence of clicks.

Sessions

We run the sessions with screen recording, refraining entirely from prompting.

Consolidation

We collect the observations and separate an individual's quirks from recurring problems.

Отчёт

A list of the problems with priorities and proposed solutions.

Observation shows the cause where analytics shows only the effect. The statistics say half the people leave at the payment step but say nothing about why. Someone thinking aloud explains in five minutes what the numbers could never reconstruct.

Questions and answers

Existing customers or people from your audience are best. At a pinch, staff from other departments unconnected with the product. Its creators are entirely unsuitable: they click the right thing without looking.

Five people are enough to find most of the problems: the first participants stumble over the same things and after that the findings start repeating. Two studies of five people with fixes in between are worth more than one study of twenty.

Not only can you but you should. A study on a clickable prototype is cheaper and lets you change the structure while it costs nothing. After the code is written, reworking the screen logic is expensive.

More in this area

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Service Functional testing Testing the working scenarios before release Service Load testing Поведение системы под пиковым трафиком Service Test automation Automated tests for regular checks Service Security testing Finding vulnerabilities before others do

We will look at the interface through the customer's eyes

Tell us at which steps the analytics shows visitors dropping out. We will run sessions and show the real causes.

Phone
8 (777) 121 5771

Email
office@apply.kz

Office
Almaty, Bukhar Zhyrau boulevard, 62B

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