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Услуга · Websites and web development

A corporate site

A corporate site differs from a small one not in the number of pages but in the number of audiences. A client looks for a service, a candidate for a vacancy, a partner for company details, a journalist for a comment. Separating those flows is the designer main job.

Send a request What is included
4-6 weeks
standard timeline
Audiences
clients, staff, partners
CRM
requests are not lost
Languages
Kazakh and Russian

What the work includes

Structure matters more than pictures here: if someone does not find what they need in two clicks, they go to a competitor rather than searching on.

Discuss the scope

Sections by area

A page of its own for each line of business instead of one dumping ground called Services.

Vacancies

Often the second most visited section. With a response form and export to job search sites.

Company details and documents

The company record, certificates, licences, the personal data processing policy.

News and articles

They bring in search traffic and show that the company is working rather than mothballed.

Passing requests on

Enquiries go into the CRM tagged with where they came from and do not sink in a shared mailbox.

Two versions

Kazakh and Russian with correct language markup, and English where required.

How it goes

Four to six weeks, of which the structure and the copy for each line of business take longest to agree.

01

Site structure

A map of sections and a route for each audience. Approved as a separate document.

02

Styling

Mock-ups of the main page types; the rest are assembled from the same elements.

03

Development

Templates, forms, integrations, a convenient admin area.

04

Migration

Moving the material, redirects from the old addresses, analytics counters.

A Kazakh-language version is not optional but the norm for operating in Kazakhstan. Producing it as a translation on the last day before handover is pointless: both quality and markup suffer. Two versions are built into the structure from the outset, so the content is written in parallel.

Questions and answers

By the numbers, not by feel. Look at how many people reach the contacts page and how many leave an enquiry. If there is traffic but no enquiries, the problem is in the structure and the copy, not in the advertising.

One of your own staff, and that person must be appointed before launch. A site with nobody responsible fills with stale news within six months. We build the admin area so that a non-programmer can handle it.

For working with government clients and large business a Kazakh version is compulsory. English is needed by those dealing with foreign partners. For everyone else the two main ones are enough.

More in this area

Open the area
Service Website development on 1C-Bitrix Our main engine with a link to the accounting database Service Web development on other platforms Light engines and builds for a specific task Service A business card site and a catalogue A few pages and a catalogue without a basket Service Online store Catalogue, basket, payment, delivery and accounting integration

We will design a company site

Tell us about your lines of business and about who comes to you. We will propose a structure and estimate the timeline.